The Danish Lifestyle Centre in Jiaxing is the first of LEEMIANs lifestyle centre series. Jiaxing was chosen because of its excellent location only 30 minutes by train from both Shanghai and Hangzhou, and with a combined population of more than 80 million people within one hour of the centre.
The centre will feature several themed buildings showcasing Danish culture and innovation, as well as Randers Town, a replica of Randers’ downtown environment in which Danish products and services will be sold, along with an incubator for Danish businesses. The incubator businesses will enjoy very favourable terms from the local government and also be eligible for financial and other support from the LEEMIAN incubator support system.